Solve your hardest cannabis marketing
problems with a proven partner.
The Cannabis Marketing Agency for Wisconsin Dispensaries
SOLUTIONS
Our Dispensary Marketing Services
Comprehensive cannabis marketing services developed to help Wisconsin dispensary owners grow your business.
FUEL CUSTOMER GROWTH
Paid Advertising
Paid marketing often misses the mark for cannabis retailers. We help dispensaries target and acquire their ideal customers.
Increased brand visibility in competitive markets
Higher quality traffic and leads
Improved ROI on ad spend
DRIVE REPEAT PURCHASES
Cannabis Email Marketing
Wisconsin dispensaries often underutilize their most valuable asset, their email list. We help dispensaries maximize revenue from their email subscribers with cannabis email and segmentation.
Higher engagement rates and customer retention
Increased average order value
Boost in customer lifetime value
DOMINATE LOCAL SEARCHES
Cannabis SEO
Most dispensaries struggle to rank locally. We help dispensaries from Milwaukee to Wisconsin climb to the top of local search results with proven, relevant strategies.
Improved visibility in local search results
Increased foot traffic to your physical locations
Enhanced online-to-offline customer journey
TRANSFORM DIGITAL PRESENCE
Dispensary Website Design
Dispensaries often fail to convert online visitors into in-store customers. We help dispensaries turn website visits into in-store sales.
Higher conversion rates from web visitors to customers
Improved user experience and brand perception
Seamless integration with your other marketing efforts
WORK WITH CAA
Lead Your Local Market
We limit our partnerships to a handful of dispensaries to avoid conflicts and ensure you lead your local market.
GET STARTEDNEWS & REGULATIONS
Wisconsin Cannabis Market Updates
Stay informed on the latest cannabis regulation updates in Wisconsin.
ACLU Wisconsin Report Finds Widespread Support for Marijuana Legalization
The Badger Herald | Mar 3, 2025
An ACLU Wisconsin report reveals strong bipartisan support for medical marijuana legalization: 95% of Democrats, 84% of Independents, and 78% of Republicans favor it. Despite this, Wisconsin remains among the few states without legal medical marijuana.
Read More
UW-Stevens Point Program Teaches About the Science of Cannabis
Wisconsin Public Radio | Jan 9, 2025
The University of Wisconsin-Stevens Point has launched a certificate program offering online courses on cannabis science, covering topics from cultivation history to chemical compounds. Professors Barringer and Riha also explore cannabis's potential in removing soil contaminants like PFAS.
Read More
Wisconsin Governor Calls for Cannabis Legalization Vote
Forbes | Jan 7, 2025
Governor Tony Evers proposes allowing Wisconsin voters to directly decide on cannabis legalization through citizen-initiated ballot measures. This move seeks to bypass legislative roadblocks, empowering residents to enact laws on issues like marijuana reform.
Read More
STAY COMPLIANT
Marketing Your Wisconsin Dispensary
In Wisconsin, the Department of Agriculture, Trade and Consumer Protection (DATCP) previously managed the hemp program. However, starting January 1, 2022, hemp growers transitioned to the U.S. Department of Agriculture (USDA) for licensing and oversight. Consequently, DATCP no longer issues hemp grower licenses.
WISCONSIN DATCP
Despite this transition, DATCP continues to enforce regulations concerning the sale and labeling of hemp products within the state. Businesses marketing hemp-derived products in Wisconsin must adhere to the following guidelines:
Given the evolving nature of hemp regulations, it is advisable for businesses to consult with legal professionals to ensure full compliance with all applicable laws and regulations.
Based on our BNCHMRK data top-performing dispensaries excel by building robust loyalty programs, with dataset averages showing a 55% opt-in rate for new customers. Success comes from maintaining high customer review rates above 4% for new customers, while achieving a 65% marketing opt-in rate through personalized communications. Creating distinctive brand positioning and optimizing customer experience are crucial differentiators in the market.
Under Wisconsin law, Delta-8 THC products derived from hemp are legal to sell as long as they contain less than 0.3% Delta-9 THC by dry weight, in accordance with the 2018 Federal Farm Bill. However, all hemp-derived products must come from licensed hemp growers and processors registered with the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP). Retailers must maintain proper documentation showing the products' hemp origin and Delta-9 THC content. While Wisconsin does not currently have specific licensing requirements for Delta-8 retailers, products must include clear labeling with contents and warnings. Local municipalities may have additional restrictions on sales. All products must undergo testing to verify THC content and ensure they are free from contaminants.
Our BNCHMRK data reveals successful dispensaries achieve a 56.9 average marketing efficiency ratio (MER) and maintain a $1.15 average cost per order (CPO). With an impressive 82% customer return rate, these results come from combining strategic local dispensary SEO optimization with targeted cannabis email marketing campaigns that drive consistent traffic growth.
Look for an agency with proven cannabis industry experience, knowledge of the Wisconsin market, and a comprehensive dispensary marketing services. Check out our client results to see how we've helped dispensaries across the country to corner their market share through data-driven dispensary marketing.
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